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It’s in the eye of the beholder: selective attention to drink properties during tasting influences brain activation in gustatory and reward regions
Statements regarding pleasantness, taste intensity or caloric content on a food label may influence the attention consumers pay to such characteristics during consumption. There is little research on the effects of selective attention on taste perception and associated brain activation in regular dr...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Springer US
2017
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5880857/ https://www.ncbi.nlm.nih.gov/pubmed/28321607 http://dx.doi.org/10.1007/s11682-017-9710-2 |