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Modeling the Population Health Impact of Introducing a Modified Risk Tobacco Product into the U.S. Market

Philip Morris International (PMI) has developed the Population Health Impact Model (PHIM) to quantify, in the absence of epidemiological data, the effects of marketing a candidate modified risk tobacco product (cMRTP) on the public health of a whole population. Various simulations were performed to...

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Detalles Bibliográficos
Autores principales: Djurdjevic, Smilja, Lee, Peter N., Weitkunat, Rolf, Sponsiello-Wang, Zheng, Lüdicke, Frank, Baker, Gizelle
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6023310/
https://www.ncbi.nlm.nih.gov/pubmed/29772688
http://dx.doi.org/10.3390/healthcare6020047

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