Cargando…

Selling science 2.0: What scientific projects receive crowdfunding online?

Crowdfunding has emerged as an additional source for financing research in recent years. The study at hand identifies and tests explanatory factors influencing the success of scientific crowdfunding projects by drawing on news value theory, the “reputation signaling” approach, and economic theories...

Descripción completa

Detalles Bibliográficos
Autores principales: Schäfer, Mike S., Metag, Julia, Feustle, Jessica, Herzog, Livia
Formato: Online Artículo Texto
Lenguaje:English
Publicado: SAGE Publications 2016
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6041758/
https://www.ncbi.nlm.nih.gov/pubmed/27647666
http://dx.doi.org/10.1177/0963662516668771
_version_ 1783339042601959424
author Schäfer, Mike S.
Metag, Julia
Feustle, Jessica
Herzog, Livia
author_facet Schäfer, Mike S.
Metag, Julia
Feustle, Jessica
Herzog, Livia
author_sort Schäfer, Mike S.
collection PubMed
description Crowdfunding has emerged as an additional source for financing research in recent years. The study at hand identifies and tests explanatory factors influencing the success of scientific crowdfunding projects by drawing on news value theory, the “reputation signaling” approach, and economic theories of online payment. A standardized content analysis of 371 projects on English- and German-language platforms reveals that each theory provides factors influencing crowdfunding success. It shows that projects presented on science-only crowdfunding platforms have a higher success rate. At the same time, projects are more likely to be successful if their presentation includes visualizations and humor, the lower their targeted funding is, the less personal data potential donors have to relinquish and the more interaction between researchers and donors is possible. This suggests that after donors decide to visit a scientific crowdfunding platform, factors unrelated to science matter more for subsequent funding decisions, raising questions about the potential and implications of crowdfunding science.
format Online
Article
Text
id pubmed-6041758
institution National Center for Biotechnology Information
language English
publishDate 2016
publisher SAGE Publications
record_format MEDLINE/PubMed
spelling pubmed-60417582018-07-18 Selling science 2.0: What scientific projects receive crowdfunding online? Schäfer, Mike S. Metag, Julia Feustle, Jessica Herzog, Livia Public Underst Sci Articles Crowdfunding has emerged as an additional source for financing research in recent years. The study at hand identifies and tests explanatory factors influencing the success of scientific crowdfunding projects by drawing on news value theory, the “reputation signaling” approach, and economic theories of online payment. A standardized content analysis of 371 projects on English- and German-language platforms reveals that each theory provides factors influencing crowdfunding success. It shows that projects presented on science-only crowdfunding platforms have a higher success rate. At the same time, projects are more likely to be successful if their presentation includes visualizations and humor, the lower their targeted funding is, the less personal data potential donors have to relinquish and the more interaction between researchers and donors is possible. This suggests that after donors decide to visit a scientific crowdfunding platform, factors unrelated to science matter more for subsequent funding decisions, raising questions about the potential and implications of crowdfunding science. SAGE Publications 2016-09-19 2018-07 /pmc/articles/PMC6041758/ /pubmed/27647666 http://dx.doi.org/10.1177/0963662516668771 Text en © The Author(s) 2016 http://creativecommons.org/licenses/by-nc/3.0/ This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 3.0 License (http://www.creativecommons.org/licenses/by-nc/3.0/) which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).
spellingShingle Articles
Schäfer, Mike S.
Metag, Julia
Feustle, Jessica
Herzog, Livia
Selling science 2.0: What scientific projects receive crowdfunding online?
title Selling science 2.0: What scientific projects receive crowdfunding online?
title_full Selling science 2.0: What scientific projects receive crowdfunding online?
title_fullStr Selling science 2.0: What scientific projects receive crowdfunding online?
title_full_unstemmed Selling science 2.0: What scientific projects receive crowdfunding online?
title_short Selling science 2.0: What scientific projects receive crowdfunding online?
title_sort selling science 2.0: what scientific projects receive crowdfunding online?
topic Articles
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6041758/
https://www.ncbi.nlm.nih.gov/pubmed/27647666
http://dx.doi.org/10.1177/0963662516668771
work_keys_str_mv AT schafermikes sellingscience20whatscientificprojectsreceivecrowdfundingonline
AT metagjulia sellingscience20whatscientificprojectsreceivecrowdfundingonline
AT feustlejessica sellingscience20whatscientificprojectsreceivecrowdfundingonline
AT herzoglivia sellingscience20whatscientificprojectsreceivecrowdfundingonline