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A survey of perceptions and attitudes about direct-to-consumer advertising of prescription drugs among college students in South Korea

Direct-to-consumer advertising (DTCA) of prescription drugs can be both beneficial and harmful to healthcare consumers. Therefore, DTCA for prescription drugs is a topic that should be considered crucially, at this point, when the interests of patients as well as pharmaceutical companies in DTCA of...

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Detalles Bibliográficos
Autores principales: Yang, Young-Mo, Lee, Jae-Joon, Jeong, Eun, Kim, Sun Young, Han, Mi Ah, Choi, Eun Joo
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6057676/
https://www.ncbi.nlm.nih.gov/pubmed/30040833
http://dx.doi.org/10.1371/journal.pone.0201108