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Data to assess the effect of moral identity on green consumption tendency

This Data in Brief article is for Study 2 in the manuscript # JEVP-2018-140 (“The Impact of Moral Identity on Consumers’ Green Consumption Tendency: The Role of Perceived Responsibility for Environmental Damage”). It examines the effect of moral identity on green consumption tendency. The data was c...

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Detalles Bibliográficos
Autores principales: Wu, Bo, Yang, Zhiyong
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6197145/
https://www.ncbi.nlm.nih.gov/pubmed/30364504
http://dx.doi.org/10.1016/j.dib.2018.09.090