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Beyond Query-Oriented Highlighting: Investigating the Effect of Snippet Text Highlighting in Search User Behavior

Search users rely on result captions including titles, snippets, and URLs to decide whether they should read and click a particular result or not. Snippet usually serves as a query-dependent summary of its corresponding landing page and is therefore treated as one of the most important factors in se...

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Detalles Bibliográficos
Autor principal: Zhang, Hui
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Hindawi 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6305051/
https://www.ncbi.nlm.nih.gov/pubmed/30627146
http://dx.doi.org/10.1155/2018/7836969

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