The Dimensions of Pet-Owner Loyalty and the Relationship with Communication, Trust, Commitment and Perceived Value

Loyalty is one of the greatest intangible assets that any organization can possess and improving client loyalty is a primary marketing goal that can have a significant financial impact on any business. This quantitative study examined the mediating role of communication on the relationship between s...

Descripción completa

Detalles Bibliográficos
Autor principal: Brown, Bryan R.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2018
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6313907/
https://www.ncbi.nlm.nih.gov/pubmed/30404210
http://dx.doi.org/10.3390/vetsci5040095

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6313907/
https://www.ncbi.nlm.nih.gov/pubmed/30404210
http://dx.doi.org/10.3390/vetsci5040095

Ejemplares similares