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Wine glass size and wine sales: four replication studies in one restaurant and two bars
OBJECTIVE: Previous research suggests that wine glass size affects sales of wine in bars, with more wine purchased when served in larger glasses. The current four studies, conducted in one restaurant (Studies 1 and 2) and two bars (Studies 3 and 4) in Cambridge, England, aim to establish the reprodu...
Autores principales: | , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
BioMed Central
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6637618/ https://www.ncbi.nlm.nih.gov/pubmed/31315655 http://dx.doi.org/10.1186/s13104-019-4477-8 |