Mapping Ethnic Stereotypes and Their Antecedents in Russia: The Stereotype Content Model

The stereotype content model (SCM), originating in the United States and generalized across nearly 50 countries, has yet to address ethnic relations in one of the world’s most influential nations. Russia and the United States are somewhat alike (large, powerful, immigrant-receiving), but differ in other ways relevant to intergroup images (culture, religions, ideology, and history). Russian ethnic stereotypes are understudied, but significant for theoretical breadth and practical politics. This research tested the SCM on ethnic stereotypes in a Russian sample (N = 1115). Study 1 (N = 438) produced an SCM map of the sixty most numerous domestic ethnic groups (both ethnic minorities and immigrants). Four clusters occupied the SCM warmth-by-competence space. Study 2 (N = 677) compared approaches to ethnic stereotypes in terms of status and competition, cultural distance, perceived region, and four intergroup threats. Using the same Study 1 groups, the Russian SCM map showed correlated warmth and competence, with few ambivalent stereotypes. As the SCM predicts, status predicted competence, and competition negatively predicted warmth. Beyond the SCM, status and property threat both were robust antecedents for both competence and warmth for all groups. Besides competition, cultural distance also negatively predicted warmth for all groups. The role of the other antecedents, as expected, varied from group to group. To examine relative impact, a network analysis demonstrated that status, competition, and property threat centrally influence many other variables in the networks. The SCM, along with antecedents from other models, describes Russian ethnic-group images. This research contributes: (1) a comparison of established approaches to ethnic stereotypes (from acculturation and intergroup relations) showing the stability of the main SCM predictions; (2) network structures of the multivariate dependencies of the considered variables; (3) systematically cataloged images of ethnic groups in Russia for further comparisons, illuminating the Russian historical, societal, and interethnic context.