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Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites

Few studies have examined the relationship between personality traits and social networking sites (SNSs) with a dominant concentration on the personality alterations under SNSs influence. The relationship between personality and privacy control was less focused and discussed. In order to figure out...

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Autores principales: Li, Yuhui, Huang, Zhaoxing, Wu, Yenchun Jim, Wang, Zhiqiang
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6685389/
https://www.ncbi.nlm.nih.gov/pubmed/31417477
http://dx.doi.org/10.3389/fpsyg.2019.01771
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author Li, Yuhui
Huang, Zhaoxing
Wu, Yenchun Jim
Wang, Zhiqiang
author_facet Li, Yuhui
Huang, Zhaoxing
Wu, Yenchun Jim
Wang, Zhiqiang
author_sort Li, Yuhui
collection PubMed
description Few studies have examined the relationship between personality traits and social networking sites (SNSs) with a dominant concentration on the personality alterations under SNSs influence. The relationship between personality and privacy control was less focused and discussed. In order to figure out the internal mechanism of such link among youth SNSs users, the Theory of Planned Behavior (TPB) was extended by including Five-Factor Model of Personality to explore how personality traits interact with privacy control behavior on SNSs. The investigation using the theoretical method mentioned led to several hypotheses which were later assessed by an online study conducted within randomly chosen college students (N = 201) from two randomly chosen universities in China. This sampling strategy was designed to mimic the situation of targeted research population in the most reasonable way. The results suggested neuroticism and openness predicted SNSs privacy. Neuroticism and openness predicted “networked privacy” was also found. Theoretical implications of these findings were addressed.
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spelling pubmed-66853892019-08-15 Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites Li, Yuhui Huang, Zhaoxing Wu, Yenchun Jim Wang, Zhiqiang Front Psychol Psychology Few studies have examined the relationship between personality traits and social networking sites (SNSs) with a dominant concentration on the personality alterations under SNSs influence. The relationship between personality and privacy control was less focused and discussed. In order to figure out the internal mechanism of such link among youth SNSs users, the Theory of Planned Behavior (TPB) was extended by including Five-Factor Model of Personality to explore how personality traits interact with privacy control behavior on SNSs. The investigation using the theoretical method mentioned led to several hypotheses which were later assessed by an online study conducted within randomly chosen college students (N = 201) from two randomly chosen universities in China. This sampling strategy was designed to mimic the situation of targeted research population in the most reasonable way. The results suggested neuroticism and openness predicted SNSs privacy. Neuroticism and openness predicted “networked privacy” was also found. Theoretical implications of these findings were addressed. Frontiers Media S.A. 2019-07-31 /pmc/articles/PMC6685389/ /pubmed/31417477 http://dx.doi.org/10.3389/fpsyg.2019.01771 Text en Copyright © 2019 Li, Huang, Wu and Wang. http://creativecommons.org/licenses/by/4.0/ This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
spellingShingle Psychology
Li, Yuhui
Huang, Zhaoxing
Wu, Yenchun Jim
Wang, Zhiqiang
Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites
title Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites
title_full Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites
title_fullStr Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites
title_full_unstemmed Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites
title_short Exploring How Personality Affects Privacy Control Behavior on Social Networking Sites
title_sort exploring how personality affects privacy control behavior on social networking sites
topic Psychology
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6685389/
https://www.ncbi.nlm.nih.gov/pubmed/31417477
http://dx.doi.org/10.3389/fpsyg.2019.01771
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