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Public preferences for corporate social responsibility activities in the pharmaceutical industry: Empirical evidence from Korea

Although corporate social responsibility (CSR) activities are common in the pharmaceutical industry, there is little empirical evidence on consumer responses to CSR practices. We investigated public awareness, preferences, and expectations regarding social contribution of the pharmaceutical industry...

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Detalles Bibliográficos
Autores principales:	Lee, Hankil, Kim, Sang Yong, Kim, Goun, Kang, Hye-Young
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Public Library of Science 2019
Materias:	Research Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6701779/ https://www.ncbi.nlm.nih.gov/pubmed/31430330 http://dx.doi.org/10.1371/journal.pone.0221321

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