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The Role of Health Information in Consumers’ Willingness to Pay for Canned Crushed Tomatoes Enriched with Lycopene

The paper investigated whether information about the health benefit produced by lycopene could influence consumers’ willingness to pay (WTP) for canned crushed tomatoes enriched with lycopene. An additional aim was to determine whether the main socio-demographic variables, such as sex, age, income a...

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Detalles Bibliográficos
Autores principales: Verneau, Fabio, La Barbera, Francesco, Furno, Marilena
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6770788/
https://www.ncbi.nlm.nih.gov/pubmed/31510086
http://dx.doi.org/10.3390/nu11092173