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Asymmetric valuation of gains and losses in effort-based decision making

Our decisions are often swayed by a desire to avoid losses over a desire to acquire gains. While loss aversion has been confirmed for decisions about money or commodities, it is unclear how individuals generally value gains relative to losses in effort-based decisions. For example, do individuals av...

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Detalles Bibliográficos
Autores principales: O’Brien, Megan K., Ahmed, Alaa A.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6793877/
https://www.ncbi.nlm.nih.gov/pubmed/31613891
http://dx.doi.org/10.1371/journal.pone.0223268

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