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Cooperation with autonomous machines through culture and emotion
As machines that act autonomously on behalf of others–e.g., robots–become integral to society, it is critical we understand the impact on human decision-making. Here we show that people readily engage in social categorization distinguishing humans (“us”) from machines (“them”), which leads to reduce...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6844555/ https://www.ncbi.nlm.nih.gov/pubmed/31710610 http://dx.doi.org/10.1371/journal.pone.0224758 |
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author | de Melo, Celso M. Terada, Kazunori |
author_facet | de Melo, Celso M. Terada, Kazunori |
author_sort | de Melo, Celso M. |
collection | PubMed |
description | As machines that act autonomously on behalf of others–e.g., robots–become integral to society, it is critical we understand the impact on human decision-making. Here we show that people readily engage in social categorization distinguishing humans (“us”) from machines (“them”), which leads to reduced cooperation with machines. However, we show that a simple cultural cue–the ethnicity of the machine’s virtual face–mitigated this bias for participants from two distinct cultures (Japan and United States). We further show that situational cues of affiliative intent–namely, expressions of emotion–overrode expectations of coalition alliances from social categories: When machines were from a different culture, participants showed the usual bias when competitive emotion was shown (e.g., joy following exploitation); in contrast, participants cooperated just as much with humans as machines that expressed cooperative emotion (e.g., joy following cooperation). These findings reveal a path for increasing cooperation in society through autonomous machines. |
format | Online Article Text |
id | pubmed-6844555 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2019 |
publisher | Public Library of Science |
record_format | MEDLINE/PubMed |
spelling | pubmed-68445552019-11-15 Cooperation with autonomous machines through culture and emotion de Melo, Celso M. Terada, Kazunori PLoS One Research Article As machines that act autonomously on behalf of others–e.g., robots–become integral to society, it is critical we understand the impact on human decision-making. Here we show that people readily engage in social categorization distinguishing humans (“us”) from machines (“them”), which leads to reduced cooperation with machines. However, we show that a simple cultural cue–the ethnicity of the machine’s virtual face–mitigated this bias for participants from two distinct cultures (Japan and United States). We further show that situational cues of affiliative intent–namely, expressions of emotion–overrode expectations of coalition alliances from social categories: When machines were from a different culture, participants showed the usual bias when competitive emotion was shown (e.g., joy following exploitation); in contrast, participants cooperated just as much with humans as machines that expressed cooperative emotion (e.g., joy following cooperation). These findings reveal a path for increasing cooperation in society through autonomous machines. Public Library of Science 2019-11-11 /pmc/articles/PMC6844555/ /pubmed/31710610 http://dx.doi.org/10.1371/journal.pone.0224758 Text en https://creativecommons.org/publicdomain/zero/1.0/ This is an open access article, free of all copyright, and may be freely reproduced, distributed, transmitted, modified, built upon, or otherwise used by anyone for any lawful purpose. The work is made available under the Creative Commons CC0 (https://creativecommons.org/publicdomain/zero/1.0/) public domain dedication. |
spellingShingle | Research Article de Melo, Celso M. Terada, Kazunori Cooperation with autonomous machines through culture and emotion |
title | Cooperation with autonomous machines through culture and emotion |
title_full | Cooperation with autonomous machines through culture and emotion |
title_fullStr | Cooperation with autonomous machines through culture and emotion |
title_full_unstemmed | Cooperation with autonomous machines through culture and emotion |
title_short | Cooperation with autonomous machines through culture and emotion |
title_sort | cooperation with autonomous machines through culture and emotion |
topic | Research Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6844555/ https://www.ncbi.nlm.nih.gov/pubmed/31710610 http://dx.doi.org/10.1371/journal.pone.0224758 |
work_keys_str_mv | AT demelocelsom cooperationwithautonomousmachinesthroughcultureandemotion AT teradakazunori cooperationwithautonomousmachinesthroughcultureandemotion |