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Assessing Consumer Behavior in the Wine Industry and Its Consequences for Wineries: A Case Study of a Spanish Company
The widening gap between production and domestic consumption has led Spain to become the country with the largest volume of wine exports, of which it has a global market share of 20.5%. Wineries in Spain have, in recent years, undergone important transformation and modernization processes, while the...
Autores principales: | Muñoz, Rosa M., Fernández, M. Valle, Salinero, Maria Yolanda |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6851156/ https://www.ncbi.nlm.nih.gov/pubmed/31780997 http://dx.doi.org/10.3389/fpsyg.2019.02491 |
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