Cargando…

Narrative warmth and quantitative competence: Message type affects impressions of a speaker

Persuasion research often focuses on how source characteristics affect attitude change in response to a message; however, message characteristics may also alter perceptions of the source. The Message-Based Impression Formation effect (M-BIF) suggests that perceivers use features of messages to infer...

Descripción completa

Detalles Bibliográficos
Autores principales: Clark, Jenna L., Green, Melanie C., Simons, Joseph J. P.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6927631/
https://www.ncbi.nlm.nih.gov/pubmed/31869365
http://dx.doi.org/10.1371/journal.pone.0226713