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Survey data on students’ online shopping behaviour: A focus on selected university students in Indonesia

The data presented in this paper is used to examine the factors influencing students' online shopping behaviour and to identify the students' segmentation on the important factors. The survey was conducted in the Institut Teknologi Sepuluh Nopember (ITS) Surabaya, the biggest science and t...

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Detalles Bibliográficos
Autores principales: Kuswanto, Heri, Hadi Pratama, Widyan Bima, Ahmad, Imam Safawi
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6965723/
https://www.ncbi.nlm.nih.gov/pubmed/31970277
http://dx.doi.org/10.1016/j.dib.2019.105073