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Neuromarketing as a strategic tool for predicting how Instagramers have an influence on the personal identity of adolescents and young people in Spain

Instagram is the fastest growing social network and has an audience that shares lifestyles related to their interest in beauty and fashion. However, the exposure of adolescents to images that promote the slender beauty ideal can lead to body dissatisfaction, as they place a lot of importance on the...

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Detalles Bibliográficos
Autores principales: Mañas-Viniegra, Luis, Núñez-Gómez, Patricia, Tur-Viñes, Victoria
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7075991/
https://www.ncbi.nlm.nih.gov/pubmed/32195398
http://dx.doi.org/10.1016/j.heliyon.2020.e03578

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