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Neuromarketing as a strategic tool for predicting how Instagramers have an influence on the personal identity of adolescents and young people in Spain
Instagram is the fastest growing social network and has an audience that shares lifestyles related to their interest in beauty and fashion. However, the exposure of adolescents to images that promote the slender beauty ideal can lead to body dissatisfaction, as they place a lot of importance on the...
Autores principales: | Mañas-Viniegra, Luis, Núñez-Gómez, Patricia, Tur-Viñes, Victoria |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7075991/ https://www.ncbi.nlm.nih.gov/pubmed/32195398 http://dx.doi.org/10.1016/j.heliyon.2020.e03578 |
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