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Why hotel rooms were not full during a hallmark sporting event: The 2009 World Games experience
Hosting mega- and hallmark-events is perceived as an important vehicle for tourism development. However, in the case of the 2009 World Games, the first international hallmark sporting event in Taiwan, the volume of hotel occupancies and revenue fell short of expectations, despite 4 years of planning...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier Ltd.
2013
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7126599/ https://www.ncbi.nlm.nih.gov/pubmed/32287741 http://dx.doi.org/10.1016/j.tourman.2012.09.011 |