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Potential challenges of employing a formal environmental scanning approach in hospitality organizations
Most previous studies on environmental scanning (ES) in the field of hospitality management suggest that hospitality organizations establish formal systematic ES procedures and have a freestanding ES unit to identify opportunities and threats in their external environment. However, some serious crit...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Elsevier Ltd.
2004
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7131092/ https://www.ncbi.nlm.nih.gov/pubmed/32287844 http://dx.doi.org/10.1016/j.ijhm.2003.09.002 |