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Customized ViNeRS Method for Video Neuro-Advertising of Green Housing
The implementation of advertising for green housing usually involves consideration of individual differences among potential buyers, their desires for residential unit features as well as location impacts on a selected property. Much more rarely, there is consideration of the arousal and valence, af...
| Autores principales: | , , , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
MDPI
2020
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7177231/ https://www.ncbi.nlm.nih.gov/pubmed/32230704 http://dx.doi.org/10.3390/ijerph17072244 |