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Customer relationship management systems (CRMS) in the healthcare environment: A systematic literature review

Customer relationship management (CRM) is an innovative technology that seeks to improve customer satisfaction, loyalty, and profitability by acquiring, developing, and maintaining effective customer relationships and interactions with stakeholders. Numerous researches on CRM have made significant p...

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Detalles Bibliográficos
Autores principales:	Baashar, Yahia, Alhussian, Hitham, Patel, Ahmed, Alkawsi, Gamal, Alzahrani, Ahmed Ibrahim, Alfarraj, Osama, Hayder, Gasim
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Elsevier B.V. 2020
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7194637/ https://www.ncbi.nlm.nih.gov/pubmed/34170994 http://dx.doi.org/10.1016/j.csi.2020.103442

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