Cargando…
“Do Good, Have Good”: A Serial Mediation Analysis of CSR with Customers’ Outcomes
Corporate social responsibility (CSR) is envisaged to offer several outcomes and while customer-specific consequences are unclear or have not obtained due attention, there is a dearth of literature that focuses on perceptual, attitudinal and behavioral outcomes in tandem. Against this backdrop, this...
| Autores principales: | , , , , , |
|---|---|
| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2020
|
| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7199524/ https://www.ncbi.nlm.nih.gov/pubmed/32411037 http://dx.doi.org/10.3389/fpsyg.2020.00598 |