Will Buying Follow Others Ease Their Threat of Death? An Analysis of Consumer Data during the Period of COVID-19 in China

How to overcome informational conformity consumer behavior when faced with threats of death is a social problem in response to COVID-19. This research is based on the terror management theory, the need to belong theory and the materialism theory. It uses a theoretical model to determine the relation...

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Detalles Bibliográficos
Autores principales: Song, Wei, Jin, Xiaotong, Gao, Jian, Zhao, Taiyang
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2020
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7246543/
https://www.ncbi.nlm.nih.gov/pubmed/32384598
http://dx.doi.org/10.3390/ijerph17093215

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7246543/
https://www.ncbi.nlm.nih.gov/pubmed/32384598
http://dx.doi.org/10.3390/ijerph17093215

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