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The Voice of Drug Consumers: Online Textual Review Analysis Using Structural Topic Model
Many web-based pharmaceutical e-commerce platforms allow consumers to post open-ended textual reviews based on their purchase experiences. Understanding the true voice of consumers by analyzing such a large amount of user-generated content is of great significance to pharmaceutical manufacturers and...
Autores principales: | He, Lifeng, Han, Dongmei, Zhou, Xiaohang, Qu, Zheng |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7277719/ https://www.ncbi.nlm.nih.gov/pubmed/32455918 http://dx.doi.org/10.3390/ijerph17103648 |
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