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Sex differences in high-level appreciation of automobile design-evoked gamma broadband synchronization

The present study was conducted to provide neuroimaging correlates for neurodesign of automobile for marketing aesthetics, using event-related spectral perturbations (ERSPs) and participant reports. Thirty men and women aged 22–27 years were presented with various 3-dimensional automobile modelling...

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Detalles Bibliográficos
Autores principales: Wang, Regina W. Y., Ke, Tsai-Miau, Chuang, Shang-Wen, Liu, I-Ning
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Nature Publishing Group UK 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7299957/
https://www.ncbi.nlm.nih.gov/pubmed/32555214
http://dx.doi.org/10.1038/s41598-020-66515-7

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