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Beyond Discrete Choices – Investigating the Effectiveness of a Proximity Nudge With Multiple Alternative Options
Nudges are defined as small adjustments in the choice architecture that stimulate desirable behavior. Nudging techniques can be used as a promising policy tool, but research has hardly systematically taken into account the complexity of the situation in which nudges have been implemented. In the cur...
Autores principales: | van Gestel, Laurens C., Adriaanse, Marieke A., de Ridder, Denise T.D. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Frontiers Media S.A.
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7301885/ https://www.ncbi.nlm.nih.gov/pubmed/32595564 http://dx.doi.org/10.3389/fpsyg.2020.01211 |
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