Lifestyle Segmentation to Explain the Online Health Information–Seeking Behavior of Older Adults: Representative Telephone Survey

BACKGROUND: As a result of demographic changes, the number of people aged 60 years and older has been increasing steadily. Therefore, older adults have become more important as a target group for health communication efforts. Various studies show that online health information sources have gained im...

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Detalles Bibliográficos
Autores principales: Weber, Winja, Reinhardt, Anne, Rossmann, Constanze
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2020
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7320311/
https://www.ncbi.nlm.nih.gov/pubmed/32530433
http://dx.doi.org/10.2196/15099

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