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Motivation Analysis of Online Green Users: Evidence From Chinese “Ant Forest”

Environmental protection activities based on digital technology have cultivated many online green users (OGUs) and may become a critical means to combat global climate change. This paper explores individuals’ motivation to participate in online environmental protection activities and whether the act...

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Detalles Bibliográficos
Autores principales: Chen, Bo, Feng, Yi, Sun, Jinlu, Yan, Jingwen
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7344309/
https://www.ncbi.nlm.nih.gov/pubmed/32714238
http://dx.doi.org/10.3389/fpsyg.2020.01335

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