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Can Health Perceptions, Credibility, and Physical Appearance of Low-Fat Foods Stimulate Buying Intentions?

This study examines the influence of labelling and packaging strategies on perceived product health and overall attitudes to low-fat products in the field of healthy food claims among young consumers. The aim was to determine if these aspects can influence buying intentions. After a literature revie...

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Detalles Bibliográficos
Autores principales: Küster-Boluda, Inés, Vila, Natalia
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7404770/
https://www.ncbi.nlm.nih.gov/pubmed/32630727
http://dx.doi.org/10.3390/foods9070866