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Who Watches Live Streaming in China? Examining Viewers’ Behaviors, Personality Traits, and Motivations

With millions of viewers globally, live streaming is a new social media that can deliver video content in real time and with many social interaction functions. Our research aims to understand the personality traits and the motivations of active live streaming viewers as well as their user behaviors...

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Detalles Bibliográficos
Autores principales: Xu, Yi, Ye, Yixin
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7417428/
https://www.ncbi.nlm.nih.gov/pubmed/32848995
http://dx.doi.org/10.3389/fpsyg.2020.01607