A PLS-Neural Network Analysis of Motivational Orientations Leading to Facebook Engagement and the Moderating Roles of Flow and Age

Despite engagement being a criterion for the success of initiatives on Facebook, there is a lack of conclusive evidence about its connections with the psychological and motivational orientations that lead one to use Facebook. Built upon the uses and gratifications theory, we develop an integrative a...

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Detalles Bibliográficos
Autores principales: Rodríguez-Ardura, Inma, Meseguer-Artola, Antoni
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2020
Materias:
Psychology
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7438855/
https://www.ncbi.nlm.nih.gov/pubmed/32903790
http://dx.doi.org/10.3389/fpsyg.2020.01869

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7438855/
https://www.ncbi.nlm.nih.gov/pubmed/32903790
http://dx.doi.org/10.3389/fpsyg.2020.01869

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