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How Health Care Organizations Approach Social Media Measurement: Qualitative Study

BACKGROUND: Many health care organizations use social media to support a variety of activities. To ensure continuous improvement in social media performance, health care organizations must measure their social media. OBJECTIVE: The purpose of this study is to explore how health care organizations ap...

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Detalles Bibliográficos
Autor principal: Ukoha, Chukwuma
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7455874/
https://www.ncbi.nlm.nih.gov/pubmed/32795994
http://dx.doi.org/10.2196/18518

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