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Developing Medical Affairs Leaders Who Create the Future

Medical affairs has evolved over recent years from a support, to a partner, to a strategic leadership function. In the future, there will be significant changes in healthcare and pharmaceutical industries, and many of these will be due to technological advances and digitalisation. Medical affairs wi...

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Autores principales: Bedenkov, Alexander, Rajadhyaksha, Viraj, Beekman, Maarten, Moreno, Carmen, Fong, Pei-Chieh, Agustin, Lyra, Odell, Sarah
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer International Publishing 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7501759/
https://www.ncbi.nlm.nih.gov/pubmed/32949352
http://dx.doi.org/10.1007/s40290-020-00351-y
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author Bedenkov, Alexander
Rajadhyaksha, Viraj
Beekman, Maarten
Moreno, Carmen
Fong, Pei-Chieh
Agustin, Lyra
Odell, Sarah
author_facet Bedenkov, Alexander
Rajadhyaksha, Viraj
Beekman, Maarten
Moreno, Carmen
Fong, Pei-Chieh
Agustin, Lyra
Odell, Sarah
author_sort Bedenkov, Alexander
collection PubMed
description Medical affairs has evolved over recent years from a support, to a partner, to a strategic leadership function. In the future, there will be significant changes in healthcare and pharmaceutical industries, and many of these will be due to technological advances and digitalisation. Medical affairs will be largely influenced by these developments in terms of partnerships with key stakeholders, embracing innovation and patient-centric healthcare, and demonstrating value for novel treatment options. In order to secure future success within their roles, medical affairs professionals will have to demonstrate specific capabilities founded on communications and behavioural change, business leadership acumen, knowledge acquisition and self-development, and the ability to generate real-world evidence from insights and expertise within data science and analytics. It will be our responsibility as medical affairs leaders to create this foundation for the leaders of tomorrow.
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spelling pubmed-75017592020-09-21 Developing Medical Affairs Leaders Who Create the Future Bedenkov, Alexander Rajadhyaksha, Viraj Beekman, Maarten Moreno, Carmen Fong, Pei-Chieh Agustin, Lyra Odell, Sarah Pharmaceut Med Current Opinion Medical affairs has evolved over recent years from a support, to a partner, to a strategic leadership function. In the future, there will be significant changes in healthcare and pharmaceutical industries, and many of these will be due to technological advances and digitalisation. Medical affairs will be largely influenced by these developments in terms of partnerships with key stakeholders, embracing innovation and patient-centric healthcare, and demonstrating value for novel treatment options. In order to secure future success within their roles, medical affairs professionals will have to demonstrate specific capabilities founded on communications and behavioural change, business leadership acumen, knowledge acquisition and self-development, and the ability to generate real-world evidence from insights and expertise within data science and analytics. It will be our responsibility as medical affairs leaders to create this foundation for the leaders of tomorrow. Springer International Publishing 2020-09-19 2020 /pmc/articles/PMC7501759/ /pubmed/32949352 http://dx.doi.org/10.1007/s40290-020-00351-y Text en © The Author(s) 2020 Open AccessThis article is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, which permits any non-commercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by-nc/4.0/.
spellingShingle Current Opinion
Bedenkov, Alexander
Rajadhyaksha, Viraj
Beekman, Maarten
Moreno, Carmen
Fong, Pei-Chieh
Agustin, Lyra
Odell, Sarah
Developing Medical Affairs Leaders Who Create the Future
title Developing Medical Affairs Leaders Who Create the Future
title_full Developing Medical Affairs Leaders Who Create the Future
title_fullStr Developing Medical Affairs Leaders Who Create the Future
title_full_unstemmed Developing Medical Affairs Leaders Who Create the Future
title_short Developing Medical Affairs Leaders Who Create the Future
title_sort developing medical affairs leaders who create the future
topic Current Opinion
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7501759/
https://www.ncbi.nlm.nih.gov/pubmed/32949352
http://dx.doi.org/10.1007/s40290-020-00351-y
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