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Developing Medical Affairs Leaders Who Create the Future
Medical affairs has evolved over recent years from a support, to a partner, to a strategic leadership function. In the future, there will be significant changes in healthcare and pharmaceutical industries, and many of these will be due to technological advances and digitalisation. Medical affairs wi...
Autores principales: | , , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer International Publishing
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7501759/ https://www.ncbi.nlm.nih.gov/pubmed/32949352 http://dx.doi.org/10.1007/s40290-020-00351-y |
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author | Bedenkov, Alexander Rajadhyaksha, Viraj Beekman, Maarten Moreno, Carmen Fong, Pei-Chieh Agustin, Lyra Odell, Sarah |
author_facet | Bedenkov, Alexander Rajadhyaksha, Viraj Beekman, Maarten Moreno, Carmen Fong, Pei-Chieh Agustin, Lyra Odell, Sarah |
author_sort | Bedenkov, Alexander |
collection | PubMed |
description | Medical affairs has evolved over recent years from a support, to a partner, to a strategic leadership function. In the future, there will be significant changes in healthcare and pharmaceutical industries, and many of these will be due to technological advances and digitalisation. Medical affairs will be largely influenced by these developments in terms of partnerships with key stakeholders, embracing innovation and patient-centric healthcare, and demonstrating value for novel treatment options. In order to secure future success within their roles, medical affairs professionals will have to demonstrate specific capabilities founded on communications and behavioural change, business leadership acumen, knowledge acquisition and self-development, and the ability to generate real-world evidence from insights and expertise within data science and analytics. It will be our responsibility as medical affairs leaders to create this foundation for the leaders of tomorrow. |
format | Online Article Text |
id | pubmed-7501759 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2020 |
publisher | Springer International Publishing |
record_format | MEDLINE/PubMed |
spelling | pubmed-75017592020-09-21 Developing Medical Affairs Leaders Who Create the Future Bedenkov, Alexander Rajadhyaksha, Viraj Beekman, Maarten Moreno, Carmen Fong, Pei-Chieh Agustin, Lyra Odell, Sarah Pharmaceut Med Current Opinion Medical affairs has evolved over recent years from a support, to a partner, to a strategic leadership function. In the future, there will be significant changes in healthcare and pharmaceutical industries, and many of these will be due to technological advances and digitalisation. Medical affairs will be largely influenced by these developments in terms of partnerships with key stakeholders, embracing innovation and patient-centric healthcare, and demonstrating value for novel treatment options. In order to secure future success within their roles, medical affairs professionals will have to demonstrate specific capabilities founded on communications and behavioural change, business leadership acumen, knowledge acquisition and self-development, and the ability to generate real-world evidence from insights and expertise within data science and analytics. It will be our responsibility as medical affairs leaders to create this foundation for the leaders of tomorrow. Springer International Publishing 2020-09-19 2020 /pmc/articles/PMC7501759/ /pubmed/32949352 http://dx.doi.org/10.1007/s40290-020-00351-y Text en © The Author(s) 2020 Open AccessThis article is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, which permits any non-commercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by-nc/4.0/. |
spellingShingle | Current Opinion Bedenkov, Alexander Rajadhyaksha, Viraj Beekman, Maarten Moreno, Carmen Fong, Pei-Chieh Agustin, Lyra Odell, Sarah Developing Medical Affairs Leaders Who Create the Future |
title | Developing Medical Affairs Leaders Who Create the Future |
title_full | Developing Medical Affairs Leaders Who Create the Future |
title_fullStr | Developing Medical Affairs Leaders Who Create the Future |
title_full_unstemmed | Developing Medical Affairs Leaders Who Create the Future |
title_short | Developing Medical Affairs Leaders Who Create the Future |
title_sort | developing medical affairs leaders who create the future |
topic | Current Opinion |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7501759/ https://www.ncbi.nlm.nih.gov/pubmed/32949352 http://dx.doi.org/10.1007/s40290-020-00351-y |
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