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Social vacation: Proposition of a model to understand tourists’ usage of social media for travel planning
This study develops a theoretical model that highlights the determinants of actual social media (SM) usage for travel planning by combining theoretical frameworks from the marketing, psychology and information systems literature. The data was collected through field as well as online survey in India...
Autores principales: | Sakshi, Tandon, Urvashi, Ertz, Myriam, Bansal, Harbhajan |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier Ltd.
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7568860/ https://www.ncbi.nlm.nih.gov/pubmed/33100435 http://dx.doi.org/10.1016/j.techsoc.2020.101438 |
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