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Reclaiming or rebranding marketing: implications beyond digital

Detalles Bibliográficos
Autor principal:	Ritter, Thomas
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Springer US 2020
Materias:	Commentary
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7587519/ http://dx.doi.org/10.1007/s13162-020-00178-5

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