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Willingness to pay for whole turkey attributes during Thanksgiving holiday shopping in the United States
Although whole turkeys served at Thanksgiving are the ubiquitous kickoffs to the US winter holiday season, much remains unknown about shopping behaviors for holiday food items. Given the once-a-year purchase of the whole turkey for most households, collecting data about demand and preferences necess...
Autores principales: | , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7597454/ https://www.ncbi.nlm.nih.gov/pubmed/32359617 http://dx.doi.org/10.1016/j.psj.2019.12.047 |