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Risikowahrnehmung und Informationsverhalten von Meinungsführenden im Lebensmittelbereich
Opinion leaders are people who can influence the opinions, attitudes or behaviours of others in their social environment. Especially in social networks on the Internet, they can also reach larger audiences and therefore represent a crucial target group for risk communication. An important prerequisi...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Springer Berlin Heidelberg
2020
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7772172/ https://www.ncbi.nlm.nih.gov/pubmed/33289851 http://dx.doi.org/10.1007/s00103-020-03252-2 |