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An approach to adaptive robust revenue management with continuous demand management in a COVID-19 era
The novel coronavirus pandemic has had a seismic impact on the travel industry. With a steep drop in customer demand and the inability of airlines to forecast demand for flights with any degree of accuracy, this paper proposes an alternative approach to revenue management that monitors key revenue m...
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Palgrave Macmillan UK
2021
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7790723/ http://dx.doi.org/10.1057/s41272-020-00269-9 |