Mergers with Differentiated Products: Where Do We Stand?

On the occasion of the 10th anniversary of the 2010 U.S. Horizontal Merger Guidelines, this article provides an overview of the state of economic analysis of unilateral effects in mergers with differentiated products. Drawing on our experience with merger enforcement in Europe, we discuss both stati...

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Detalles Bibliográficos
Autores principales: Valletti, Tommaso, Zenger, Hans
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer US 2021
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7872118/
https://www.ncbi.nlm.nih.gov/pubmed/33584005
http://dx.doi.org/10.1007/s11151-021-09810-5
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author Valletti, Tommaso
Zenger, Hans
author_facet Valletti, Tommaso
Zenger, Hans
author_sort Valletti, Tommaso
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description On the occasion of the 10th anniversary of the 2010 U.S. Horizontal Merger Guidelines, this article provides an overview of the state of economic analysis of unilateral effects in mergers with differentiated products. Drawing on our experience with merger enforcement in Europe, we discuss both static and dynamic competition, with a special emphasis on the calibration of competitive effects. We also discuss the role of market shares and structural presumptions in differentiated product markets.
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spelling pubmed-78721182021-02-10 Mergers with Differentiated Products: Where Do We Stand? Valletti, Tommaso Zenger, Hans Rev Ind Organ Article On the occasion of the 10th anniversary of the 2010 U.S. Horizontal Merger Guidelines, this article provides an overview of the state of economic analysis of unilateral effects in mergers with differentiated products. Drawing on our experience with merger enforcement in Europe, we discuss both static and dynamic competition, with a special emphasis on the calibration of competitive effects. We also discuss the role of market shares and structural presumptions in differentiated product markets. Springer US 2021-02-09 2021 /pmc/articles/PMC7872118/ /pubmed/33584005 http://dx.doi.org/10.1007/s11151-021-09810-5 Text en © The Author(s) 2021 https://creativecommons.org/licenses/by/4.0/Open AccessThis article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/ (https://creativecommons.org/licenses/by/4.0/) .
spellingShingle Article
Valletti, Tommaso
Zenger, Hans
Mergers with Differentiated Products: Where Do We Stand?
title Mergers with Differentiated Products: Where Do We Stand?
title_full Mergers with Differentiated Products: Where Do We Stand?
title_fullStr Mergers with Differentiated Products: Where Do We Stand?
title_full_unstemmed Mergers with Differentiated Products: Where Do We Stand?
title_short Mergers with Differentiated Products: Where Do We Stand?
title_sort mergers with differentiated products: where do we stand?
topic Article
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7872118/
https://www.ncbi.nlm.nih.gov/pubmed/33584005
http://dx.doi.org/10.1007/s11151-021-09810-5
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