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Vaccine advertising: preach to the converted or to the unaware?

Encouraging people to vaccinate is a challenging endeavor, but one which has tremendous public health benefits. Doing so requires overcoming barriers of awareness, availability, and (sometimes) vaccine hesitancy. Here we focus on nudging people to vaccinate through online advertising. We conducted a...

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Detalles Bibliográficos
Autores principales: Krupenkin, Masha, Yom-Tov, Elad, Rothschild, David
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Nature Publishing Group UK 2021
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7878497/
https://www.ncbi.nlm.nih.gov/pubmed/33574473
http://dx.doi.org/10.1038/s41746-021-00395-7

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