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Addressing complex social problems with a multi-environmental stakeholder coalition
Individuals exist within an environmental context that strongly influences their overall health and welfare. Environmental context refers to the context in which a person lives, works, and socializes. This paper presents a social marketing strategic planning model which begins by analyzing the micro...
Autor principal: | Wymer, Walter |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer Berlin Heidelberg
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7886302/ http://dx.doi.org/10.1007/s12208-021-00279-2 |
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