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Control Interactions in the Theory of Planned Behavior: Rethinking the Role of Subjective Norm

Research with the theory of planned behavior (TPB) has typically treated attitude (ATT), subjective norm (SN), and perceived behavioral control (PBC) as independent predictors of intention (INT). However, theoretically, PBC moderates the effects of ATT and SN on intention. In three studies dealing w...

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Detalles Bibliográficos
Autores principales: La Barbera, Francesco, Ajzen, Icek
Formato: Online Artículo Texto
Lenguaje:English
Publicado: PsychOpen 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7909507/
https://www.ncbi.nlm.nih.gov/pubmed/33680190
http://dx.doi.org/10.5964/ejop.v16i3.2056

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