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Investigating the Role of Psychological, Social, Religious and Ethical Determinants on Consumers’ Purchase Intention and Consumption of Convenience Food
Despite impressive market growth, increasing demand and economic importance of convenience food in emerging economies such as India, comprehensive research regarding the role of psychological and social determinants on convenience food choice is lacking. Therefore, this research aims to investigate...
Autores principales: | Imtiyaz, Hena, Soni, Peeyush, Yukongdi, Vimolwan |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7911417/ https://www.ncbi.nlm.nih.gov/pubmed/33498943 http://dx.doi.org/10.3390/foods10020237 |
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