On salesperson judgment and decision making

Prior research on salesperson judgment and decision making (JDM) has been fragmented. After identifying how salespeople uniquely differ from other decision makers and unpacking how various personal selling issues can benefit from research in the JDM domain, the authors provide a framework to guide f...

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Detalles Bibliográficos
Autores principales: Lam, Son K., van der Borgh, Michel
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer US 2021
Materias:
Commentary
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7926198/
https://www.ncbi.nlm.nih.gov/pubmed/33678923
http://dx.doi.org/10.1007/s11747-021-00775-1

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7926198/
https://www.ncbi.nlm.nih.gov/pubmed/33678923
http://dx.doi.org/10.1007/s11747-021-00775-1

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