General Audience Engagement With Antismoking Public Health Messages Across Multiple Social Media Sites: Comparative Analysis

BACKGROUND: Public health organizations have begun to use social media to increase awareness of health harm and positively improve health behavior. Little is known about effective strategies to disseminate health education messages digitally and ultimately achieve optimal audience engagement. OBJECT...

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Detalles Bibliográficos
Autores principales: Reuter, Katja, Wilson, Melissa L, Moran, Meghan, Le, NamQuyen, Angyan, Praveen, Majmundar, Anuja, Kaiser, Elsi M, Unger, Jennifer B
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2021
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7935649/
https://www.ncbi.nlm.nih.gov/pubmed/33605890
http://dx.doi.org/10.2196/24429

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