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The credibility of social media beauty gurus in young millennials’ cosmetic product choice
Social media influencers play a role in the beauty industry by making it more accessible and diverse, engaging in cultural acceptance and diversity, and making their lives public through social media. Known as ‘beauty gurus’, these influencers use their makeup skills to work with cosmetics brands, i...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2021
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8006996/ https://www.ncbi.nlm.nih.gov/pubmed/33780487 http://dx.doi.org/10.1371/journal.pone.0249286 |