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Real-time Twitter interactions during World Breastfeeding Week: A case study and social network analysis
Using Twitter to implement public health awareness campaigns is on the rise, but campaign monitoring and evaluation are largely dependent on basic Twitter Analytics. To establish the potential of social network theory-based metrics in better understanding public health campaigns, we analyzed real-ti...
| Autores principales: | , , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Public Library of Science
2021
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8007060/ https://www.ncbi.nlm.nih.gov/pubmed/33780502 http://dx.doi.org/10.1371/journal.pone.0249302 |