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Data on consumers’ purchase behavior towards certified rice in Vietnam
The data presented in this article capture purchase behavior of certified rice of 199 urban Vietnamese consumers, surveyed in August 2016. The dataset captures behavioral outcomes in terms of rice purchase as well as factors that affect purchase behavior such as psychological and socio-economic dete...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8056399/ https://www.ncbi.nlm.nih.gov/pubmed/33898669 http://dx.doi.org/10.1016/j.dib.2021.107010 |
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author | My, Nguyen H.D. Demont, Matty Verbeke, Wim |
author_facet | My, Nguyen H.D. Demont, Matty Verbeke, Wim |
author_sort | My, Nguyen H.D. |
collection | PubMed |
description | The data presented in this article capture purchase behavior of certified rice of 199 urban Vietnamese consumers, surveyed in August 2016. The dataset captures behavioral outcomes in terms of rice purchase as well as factors that affect purchase behavior such as psychological and socio-economic determinants. The data not only contribute to generating a better understanding of the drivers of purchase behavior towards certified rice, but also provide insights into the inclusiveness of consumer access to food safety for staple crops such as rice in Vietnam. Our data and survey instrument may serve as a reference for other developing countries with a similar context and facing similar challenges. |
format | Online Article Text |
id | pubmed-8056399 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2021 |
publisher | Elsevier |
record_format | MEDLINE/PubMed |
spelling | pubmed-80563992021-04-23 Data on consumers’ purchase behavior towards certified rice in Vietnam My, Nguyen H.D. Demont, Matty Verbeke, Wim Data Brief Data Article The data presented in this article capture purchase behavior of certified rice of 199 urban Vietnamese consumers, surveyed in August 2016. The dataset captures behavioral outcomes in terms of rice purchase as well as factors that affect purchase behavior such as psychological and socio-economic determinants. The data not only contribute to generating a better understanding of the drivers of purchase behavior towards certified rice, but also provide insights into the inclusiveness of consumer access to food safety for staple crops such as rice in Vietnam. Our data and survey instrument may serve as a reference for other developing countries with a similar context and facing similar challenges. Elsevier 2021-03-27 /pmc/articles/PMC8056399/ /pubmed/33898669 http://dx.doi.org/10.1016/j.dib.2021.107010 Text en © 2021 The Author(s). Published by Elsevier Inc. https://creativecommons.org/licenses/by/4.0/This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/). |
spellingShingle | Data Article My, Nguyen H.D. Demont, Matty Verbeke, Wim Data on consumers’ purchase behavior towards certified rice in Vietnam |
title | Data on consumers’ purchase behavior towards certified rice in Vietnam |
title_full | Data on consumers’ purchase behavior towards certified rice in Vietnam |
title_fullStr | Data on consumers’ purchase behavior towards certified rice in Vietnam |
title_full_unstemmed | Data on consumers’ purchase behavior towards certified rice in Vietnam |
title_short | Data on consumers’ purchase behavior towards certified rice in Vietnam |
title_sort | data on consumers’ purchase behavior towards certified rice in vietnam |
topic | Data Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8056399/ https://www.ncbi.nlm.nih.gov/pubmed/33898669 http://dx.doi.org/10.1016/j.dib.2021.107010 |
work_keys_str_mv | AT mynguyenhd dataonconsumerspurchasebehaviortowardscertifiedriceinvietnam AT demontmatty dataonconsumerspurchasebehaviortowardscertifiedriceinvietnam AT verbekewim dataonconsumerspurchasebehaviortowardscertifiedriceinvietnam |