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Message framing and counseling of parents on children’s physical activity – an experimental study

How messages are framed (gain or loss frame) modulate the effect of health information on physical activity level in adults. The role of framing of health information messages to parents about their child's physical activity is unknown. Adult participants (parents) were randomized to see a vide...

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Detalles Bibliográficos
Autores principales: Drouin, Olivier, Young, Meredith, King, Nicholas
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Routledge 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8114350/
https://www.ncbi.nlm.nih.gov/pubmed/34040829
http://dx.doi.org/10.1080/21642850.2018.1515018
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author Drouin, Olivier
Young, Meredith
King, Nicholas
author_facet Drouin, Olivier
Young, Meredith
King, Nicholas
author_sort Drouin, Olivier
collection PubMed
description How messages are framed (gain or loss frame) modulate the effect of health information on physical activity level in adults. The role of framing of health information messages to parents about their child's physical activity is unknown. Adult participants (parents) were randomized to see a video that either emphasized the benefits of physical activity (gain frame) or the risks of physical inactivity (loss frame) in children. The primary outcome was the change in the reported level of physical activity for their children between baseline and two-week follow-up. 92 individuals participated in the study and we obtained follow-up data for 48 participants (20 gain frame and 28 loss frame). Using a generalized linear model, we found that the frame presented to parents significantly influenced the trajectory of their child’s physical activity (p = 0.03), with the loss frame condition resulting in more favorable trajectory. Both the willingness to pay for organized physical activities and the perceived barriers to physical activity were similar between the two intervention groups. The change in the reported level of activity of the child over a two-week period was significantly different whether parents were exposed to a loss frame or a gain frame video message.
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spelling pubmed-81143502021-05-25 Message framing and counseling of parents on children’s physical activity – an experimental study Drouin, Olivier Young, Meredith King, Nicholas Health Psychol Behav Med Articles How messages are framed (gain or loss frame) modulate the effect of health information on physical activity level in adults. The role of framing of health information messages to parents about their child's physical activity is unknown. Adult participants (parents) were randomized to see a video that either emphasized the benefits of physical activity (gain frame) or the risks of physical inactivity (loss frame) in children. The primary outcome was the change in the reported level of physical activity for their children between baseline and two-week follow-up. 92 individuals participated in the study and we obtained follow-up data for 48 participants (20 gain frame and 28 loss frame). Using a generalized linear model, we found that the frame presented to parents significantly influenced the trajectory of their child’s physical activity (p = 0.03), with the loss frame condition resulting in more favorable trajectory. Both the willingness to pay for organized physical activities and the perceived barriers to physical activity were similar between the two intervention groups. The change in the reported level of activity of the child over a two-week period was significantly different whether parents were exposed to a loss frame or a gain frame video message. Routledge 2018-08-27 /pmc/articles/PMC8114350/ /pubmed/34040829 http://dx.doi.org/10.1080/21642850.2018.1515018 Text en © 2018 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group https://creativecommons.org/licenses/by/4.0/This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/ (https://creativecommons.org/licenses/by/4.0/) ), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
spellingShingle Articles
Drouin, Olivier
Young, Meredith
King, Nicholas
Message framing and counseling of parents on children’s physical activity – an experimental study
title Message framing and counseling of parents on children’s physical activity – an experimental study
title_full Message framing and counseling of parents on children’s physical activity – an experimental study
title_fullStr Message framing and counseling of parents on children’s physical activity – an experimental study
title_full_unstemmed Message framing and counseling of parents on children’s physical activity – an experimental study
title_short Message framing and counseling of parents on children’s physical activity – an experimental study
title_sort message framing and counseling of parents on children’s physical activity – an experimental study
topic Articles
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8114350/
https://www.ncbi.nlm.nih.gov/pubmed/34040829
http://dx.doi.org/10.1080/21642850.2018.1515018
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